Source Outdoor Group Named Agency of Record for Fisher Space Pen
May 19th, 2022 by Keith Worrall
Modified May 19th, 2022 at 11:26 PM
Boulder City, NV (May 17, 2022) – Fisher Space Pen is pleased to announce Source Outdoor Group of Gainesville, Georgia, as its Agency of Record. In this role, Source Outdoor Group will be tasked with a wide range of responsibilities for the iconic brand, including public relations and influencer management.
Fisher’s mission is to offer customers the most reliable and innovative writing utensils that modern technology allows. Whether it’s the outdoorsman, the first responder, or the military veteran, Fisher offers a pen for every passion and pursuit.
“I look forward to working alongside Source Outdoor Group in their effort to help our company grow into new markets,” said Matt Fisher, Vice President of Fisher Space Pen. “We chose Source Outdoor Group as our strategic marketing partner with plans to translate the company’s growth strategies into marketing campaigns that drive results. We look forward to expanding our marketing capabilities through our new partnership with Source Outdoor Group.”
Source Outdoor Group has a diversified list of clients across the country. The firm is an industry-leading marketing-communications company known for building brands in the outdoor industry.
“We are excited to develop and execute marketing strategies with Fisher Space Pen to drive further growth of the brand,” said Aaron McCaleb, President/Owner of Source Outdoor Group. “We look forward to connecting consumers with their brand through meaningful marketing, content, and communication strategies.”