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Lowrance Extends Partnership with National Walleye Tour

 Jan 21st, 2015 by OutdoorsFIRST 

Modified Jan 21st, 2015 at 12:00 AM

MOUNTAIN HOME, Ark. (December 18, 2014) – The Lowrance brand of marine electronics has renewed its partnership with the Cabela’s National Walleye Tour. The Tulsa, Oklahoma-based company is a world leader in the design, manufacture and marketing of high-quality consumer fish finder and GPS chartplotters, as well as digital mapping systems.

“We’re extremely proud to have Lowrance back on board with the National Walleye Tour,” said Anthony Wright, tournament director. “They’re a strong part of our sponsor family and build a phenomenal product.  We look forward to building our partnership for years to come.”

Widely recognized for introducing the first recreational sonar in 1957, today Lowrance is renowned for its award-winning High Definition Systems (HDS) and add-on performance modules that allow anglers to find, navigate and dominate — making the most of their time on the water. Innovative Lowrance technology offerings include: StructureScan® HD with SideScan and DownScan Imaging™; award-winning Broadband Sounder™; the most mapping options available, including Insight Genesis™; and Broadband Radar™, to name a few. All products are backed by unsurpassed technical support and the industry-leading Lowrance Advantage Service program.

“Lowrance has a rich heritage of supporting the walleye market, and we’re proud to be a part of the Cabela’s National Walleye Tour,” said Louis Chemi, COO, Navico Americas. “Our products are synonymous with successful tournament fishing, and the NWT is a great platform to showcase our support. We look forward to seeing the anglers and kicking off the new season soon.”

The National Walleye Tour will begin the 2015 season May 8 at Lake City, Minnesota, and will include a total of three qualifying events, plus a year-end championship. Official registration for all events will begin Jan 5, 2015, both online and by phone. The NWT website offers numerous details on the circuit, including official rules, tournament structure, payout and incentives.

All 2015 NWT events feature 100% payback. A fully rigged Ranger Boat, plus cash, is guaranteed for first place at each event – a minimum total value of $57,000. Multiple contingency programs are available for even higher payout. Anglers that fish all three regular-season events, in addition to the top points leaders, will qualify for the three-day, entry-fee championship.

The Cabela’s National Walleye Tour also includes unmatched television and media coverage, allowing a national audience to watch the action unfold from each event throughout the season. Airing on multiple networks, the NWT will be seen on the Pursuit Channel, NBC Sports Network and Fox Sports Net North.

For more details, anglers are encouraged to call 612-424-0708 or visit the website at www.nationalwalleyetour.com. From here, site visitors can register for events, view the TV schedule and learn more about what’s in-store for 2015.

About Lowrance

The Lowrance® brand is wholly owned by Navico, Inc. A privately held, international corporation, Navico is currently the world’s largest marine electronics company, and is the parent company to leading marine electronics brands: Lowrance, Simrad Yachting and B&G. Navico has approximately 1,500 employees globally and distribution in more than 100 countries worldwide. www.navico.com.

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