SIMMS signs Aaron Martens, Casey Ashley to pro angler team
Category: press release
Feb 19th, 2015 by OutdoorsFIRST
Modified Feb 19th, 2015 at 12:00 AM
Simms Fishing Products is heading south and gearing up for the world’s most important bass fishing competition-the 2015 Bassmaster Classic.
The company has enlisted the help of the Simms Pro Bass Team, led by 2013 Angler of the Year, Aaron Martens, in its quest to further entrench itself as the leader in performance fishing gear for bass anglers worldwide.
“The Bassmaster Classic is the ultimate arena to share the Simms brand with anglers all over the world,” says K.C. Walsh, Simms President. “We are expecting to see some of the most demanding angling conditions in Greenville due to tough weather, and we are highly confident our gear will stand up to the test.”
Joining Aaron in the Classic, Simms announces the signing of pro angler Casey Ashley to the team. Casey will be relying on Simms performance fishing gear during the tournament.
Simms Pro Bass Team members Ish Monroe, Shaw Grigsby and Gary Klein will also be in attendance with scheduled appointments to interact with bass anglers at the Simms booth at the tournament’s Expo.
Simms is bringing along its Bass Collection of gear to South Carolina, including the industry-leading ProDry™ Jacket and Bib. Made of GORE-TEX® Pro Shell technology, the jacket and bib are the most waterproof and windproof garments designed for fishing. GORE-TEX® will once again showcase the Gore Rain Room which allows show fans the chance to wear Simms rain gear in a room that simulates a downpour of rain.
To highlight Aaron Martens journey to the 2015 Bassmaster Classic, Simms is launching a new Featured Story entitled “Aaron Martens – Prepping for the Classic.” The story chronicles Martens’ intense on- and off-water preparation, including his methodical gear preparation. The story is live now at SimmsFishing.com.
To speak directly to the bass angler audience, Simms also announces a new community targeted to bass anglers. Found at www.facebook.com/simmsbass, the social media presence features Simms’ stunning photography, interaction with Simms Pro Bass Team and stories to get anglers inspired to fish more.
Simms will be stationed at Booth #5074 at the Classic. To learn more about the Simms Bass Collection, visit www.simmsfishing.com/bass.