BASS Joins National Youth Marine Alliance as Allied Member

Category: press release

 Jan 23rd, 2009 by OutdoorsFIRST 

Modified Jan 23rd, 2009 at 12:00 AM

BASS announced today it has joined the National Youth Marine Alliance as an allied member in an effort to create a greater awareness and level of participation in outdoors opportunities for youth. This relationship was created with the goal of cultivating new and additional resources to increase youth participation.

The NYMA, established in 2007, will collaborate with BASS to raise public awareness in providing programs, campaigns and initiatives to target kids. Additionally, the NYMA will help identify grant opportunities to the BASS Federation Nation youth programs and identify other platforms for BASS to distribute youth collateral materials. Collectively this outreach will identify pathways for parents and children to participate in recreational water activities in local communities.

“It’s extremely rewarding to have been a part of the steering committee that shaped the mission and vision of the NYMA,” said Stacy Twiggs, senior manager, BASS Federation Youth. “We are able to connect the efforts of the BASS Federation Nation with other allied organizations to work in conjunction for youth outdoors participation and growth.”

Since 1983, BASS has provided programs through the BASS Federation Nation for children to learn about conservation, natural resources, fishing and competition through the Junior Bassmasters, including the introduction of CastingKids in 1991.

“This new relationship with BASS will help the NYMA to reach a broader audience of youth nationwide,” said Tom Griffin, executive director, NYMA. “Together we can help to encourage our youth to get outdoors for fun and learning. The core principals of BASS youth programs are to teach stewardship of our resources and to help build a love for the outdoors through recreational fishing.”

About National Youth Marine Alliance
The National Youth Marine Alliance represents a diverse group of organizations that bring water based education and recreational opportunities to our nation’s youth. The NYMA, located in Washington D.C., is a non for profit organization and operates for the benefit of the public good. Our purpose is to provide information on access to water based programs and services to all youth and to the public. The NYMA believes that all children should have the opportunity to enjoy the water for recreation and education and in turn learn to be good stewards of this great natural resource. For more information on the NYMA visit www.goblue4kids.org.

About BASS
For 40 years, BASS has served as the authority on bass fishing. With its considerable multi-media platforms and expansive tournament trail, BASS is guided by its mission to serve all fishing fans. Through its industry-leading publications Bassmaster Magazine, BASS Times and Fishing Tackle Retailer and comprehensive Web properties in Bassmaster.com and ESPNOutdoors.com, the organization is committed to delivering content true to the lifestyle. Additionally, television programming on ESPN2 continues to provide relevant content – from tips and techniques to in-depth tournament coverage – to passionate audiences.

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