PLANO SYNERGY: Committed to the Cause

Category: press release

 Oct 7th, 2014 by OutdoorsFIRST 

Modified Oct 7th, 2014 at 12:00 AM



Plano, IL (October 6, 2014) – Every two minutes a woman is diagnosed with breast cancer in the U.S. Roughly 230,000 women will be diagnosed with the condition this year. Nearly 40,000 will die. Plano Synergy cares, wants to stop that trend, and is taking an active role in bringing awareness to this all-too-common and detectable disease. 

“Plano Synergy is happy to align with our customers this month to bring awareness to breast cancer and the effects it has globally,” says Plano Synergy VP of Marketing Pete Angle.

In an effort to trumpet October’s Breast Cancer Awareness Month, Plano Synergy is hosting a company-wide “Pink Out” on October 24th to raise funds for Casting for Recovery – a unique program combining breast cancer education and peer support with the therapeutic sport of fly fishing – and the National Breast Cancer Foundation. Plano Synergy challenges the outdoor community to be equally as vigilant this month. 

Beyond raising funds at a corporate level, Plano Synergy is keeping the topic front and center with hunters and anglers by launching a month-long promotion. “Many of us have been affected by breast cancer directly and indirectly,” says Director of Marketing Ben Rand. “It is our goal to continue to bring awareness by offering a prize giveaway every day this month starting on Monday, October 6th. Prizes will range across nearly all of our market-leading brands.”

A Barnett Lady Raptor FX is one of many daily daily prizes given away during Breast Cancer Awareness Month. 

To enter, simply ‘Like’ Plano Synergy on Facebook. While keeping Breast Cancer Awareness Month top of mind, Plano Synergy will be giving away over $5,000 in prizes, to include:

   * Tenzing TZ 1250W Women’s Case
   * Barnett – Lady Raptor FX
   * Plano – Pink Bow Case
   * Frabill – Freya 24″ Rod and Reel Combo
   * Plano – Elite System Bag
   * Wildgame Innovations – Sugar Beet Crush & Buck Commander Nano 8 Game Camera
   * Caboodles – Travel Bag Set
   * Caboodles – On the Go Girl Classic Storage Case
   * Creative Options – Grab & Go Rack System


Rand summarizes, “Please join us this month as we continue to work together as an outdoor community to hopefully one day bring an end to breast cancer.”

About Casting for Recovery:
The mission of Casting for Recovery is to enhance the quality of life of women with breast cancer through a unique program that combines breast cancer education and peer support with the therapeutic sport of fly fishing. The retreats offer opportunities for women to find inspiration, discover renewed energy for life and experience healing connections with other women and nature. Casting for Recovery’s retreats are open to breast cancer survivors of all ages, in all stages of treatment and recovery, and are free to participants.


About The National Breast Cancer Foundation:
Recognized as one of the leading breast cancer organizations in the world, the National Breast Cancer Foundation’s (NBCF) mission is to save lives through early detection and to provide mammograms for those in need. A recipient of Charity Navigator’s highest 4-star rating for nine years, NBCF provides women Help for Today…Hope for Tomorrow┬« through its National Mammography Program, Beyond The Shock┬«, Early Detection Plan, MyNBCFonline support community, and breast cancer research programs.

About Plano Synergy
Plano Synergy Holding, Inc. is the leading US manufacturer and marketer of fishing tackle boxes, archery equipment, game cameras, protective cases and other gear for hunters, anglers and outdoor enthusiasts. The company’s market-leading brands include Ameristep Hunting Products, Barnett Outdoors, Evolved Harvest & Habitats, Flextone Game Calls, Frabill, Halo Optics, Plano, Tenzing Outdoors and Wildgame Innovations.  For more than a half-century, Plano Synergy brands and products inspire people to engage in outdoor pursuits throughout the world.  Learn more at www.planosynergy.com

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