TESTRIDE Coming to Mille Lacs with Cabelas NTC/Cabelas MWC
May 22nd, 2012 by OutdoorsFIRST
Modified May 22nd, 2012 at 12:00 AM
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Minneapolis, Minn. (May 22, 2012) -Two big walleye tournaments will soon arrive at Izaty’s Resort on Minnesota’s lake Mille Lacs. Several hundred teams will compete in the Cabela’s National Team Championship (NTC) and Cabelas Masters Walleye Circuit (MWC) events. The popular TESTRIDE program is scheduled alongside these tournaments, inviting the public to ride an Evinrude-powered Ranger boat. TESTRIDE is a free event, and will be open to the public from 10 a.m. to 3 p.m. both Friday and Saturday, June 1st and 2nd. A professional angler will take participants out for a ride on Mille Lacs, giving potential customers a chance to see for themselves all the benefits of an Evinrude-powered Ranger Boat.
“We love showcasing both the bass boats as well as the multi-species big water boats from Ranger,” shared George Liddle, Ranger Boats manufacturer’s rep and host of TESTRIDE. “Boat shows are nice because you can compare different models side by side, but on the water is the ultimate test.” A variety of models from the Fisherman series, Angler series, Z-series and Reatas will be available with various outboards from Evinrude.
Electronics from Humminbird and Minn Kota trolling motors as well as Talon shallow-anchoring systems, Dobyns rods and Rapala lures round out the product demonstrations. Attendees will receive special discounts from TESTRIDE’s online partner for guide-recommended outdoor gear-KrugerFarms.com. There’s something for everyone. Even prizes and goodies, like Rapala lures and TESTRIDE t-shirts for the first 50 riders.
“TESTRIDE events provide Evinrude the opportunity to expose our engines to boating and fishing consumers,” shared Krista Heidgerken of Evinrude Outboards. “Customers can experience the power of an E-TEC and learn about reliability and superior design from the pro anglers that depend on them. In many cases that wins them over.”
“TESTRIDES are a great opportunity for us to get to know even more anglers interested in our products and welcome them to the Ranger family,” added Bart Schad, Ranger Vice President of Marketing. “We’re committed to consistently delivering the ultimate ownership experience and these events help us show the real differences that make up so much of our legendary ride, handling and fishability features.”
See www.liddlemarketingcompany.com for a complete details. LMC is proud of the TESTRIDE partner relationship with the following organizations: Evinrude E-TEC Motors, Ranger Boats, Dobyns Rods, Rapala, Humminbird Electronics, Minn Kota, Talon and KrugerFarms.com.
Published by OFM