AIM® Announced Marketing Partnership With Yamaha Marine Group

Category: article

 Mar 8th, 2011 by OutdoorsFIRST 

Modified Mar 8th, 2011 at 12:00 AM

Plymouth, WI – March 9, 2011

AIM has partnered with Yamaha (Kennesaw, Georgia) to sponsor the AIM Pro Walleye Series.  AIM will promote the Yamaha brand at each of the 2011 tournaments, as well as through the online representation at www.aimfishing.com.


Yamaha Marine has a long history of support for professional fishing. Many of the AIM Pro Anglers rely on their fuel-efficient and powerful Yamaha outboards. Several AIM Pro Anglers have upgraded to the new Yamaha 4.2 liter F300 model for 2011 – the “smarter, stronger, lighter, faster, and more fuel efficient” four-stroke outboard.  

David Ittner, Promotions Manager for Yamaha Marine stated, “We are proud to team up with the AIM Pro Walleye Series to promote the Yamaha brand. Walleye anglers are some of the most dedicated Yamaha owners. They are also some of the most hard-core fishermen and they have contributed to the unmatched reputation of Yamaha outboards. For 2011, Yamaha is better than ever with new lighter weight motors and best-in-class fuel economy. I invite all anglers to check out the latest features by attending an AIM tournament or visiting the AIM website.”


Scott Matheson, President of AIM also added, “The AIM Pro Walleye Series and www.aimfishing.com attracts walleye anglers from across the country. These anglers appreciate performance, economy, and reliability. And all these attributes are synonymous with Yamaha outboards. AIM welcomes the opportunity to help promote this premier brand in our 2011 season.”        

More information about the new 2011 Yamaha outboard motors can be found at www.yamaha-motor.com/outboard.  Further information about AIM as well as up-to-the-minute updates about tournaments can be found at www.aimfishing.com.

Anglers Insight Marketing, LLC™ (AIM) is a unique tournament organization which is owned by stockholders, the majority of which are Professional walleye anglers. AIM Professionals are among the “All Stars” of professional fishing, with cumulative HUNDREDS of years of tournament experience, including countless tournament victories, series championships, and Angler of the Year titles. This insight and knowledge is now being employed to provide the finest tournament experience for the participants, and the maximum exposure for the host tournament sites and corporate partners.

AIM Marketing Partners:

Yamaha Marine, South Dakota Office of Tourism, Bay Mills Resort & Casino, Lund Boat Company, Mercury Marine, Crestliner Boats, JJ Keller Fishing Team, Navionics, Fin-Tech Tackle, John Butts Outdoors, Rutting Ridge Outfitters, Oahe Wings & Walleyes, Optima Batteries, Worldwide Marine Insurance, Pier of d’Nort piers, Me and My Catch photo replicas, Reef Runner Lures, The Judge Tournament Ruler, Rite in the Rain Paper, G2 Angling, E-Z Lube Systems, Transducer Armor, Gemini Sports Marketing, True North Companies.

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