Z-Man launches Project Z: Breaking Down the Bite video series

 Mar 11th, 2016 by OutdoorsFIRST 

Modified Mar 11th, 2016 at 12:00 AM

Built around one of the core ideas in Z-Man’s tag line – the “science” of fishing – the third season of the company’s groundbreaking Project Z video series utilizes a combination of live video and on screen graphics to break down the intricate details of an individual fish catch. Each Project Z: Breaking Down the Bite video delves into the thought process of one of Z-Man’s tour-level pros to examine the elements and technical details that dovetail to help that angler successfully land a trophy bass, including locating a target area, bait selection, presentation, and technique.

Debuting today, the first video takes Z-Man Pro Stephen Browning to a Florida reservoir during the winter where he faces crisp, cold weather and bluebird skies – notoriously difficult fishing conditions. Viewers get a glimpse inside Stephen’s mind as he selects a target area by locating bait on a series of points, chooses a Project Z ChatterBait® bladed jig and RaZor ShadZ™ trailer to accurately mimic the forage, and dials in the correct presentation to trigger a bite.

The educational content, technical details, action footage, and on screen graphics and animations make the Project Z: Breaking Down the Bite video series compelling content that will engage and educate anglers of all skill levels. We at Z-Man welcome and appreciate you highlighting and sharing the launch of this video via your digital media channels using the links below.

Following today’s launch of the first video in the Project Z: Breaking Down the Bite series, new videos will premier every two weeks on March 23, April 6, and April 20.

About Project Z

An original web-based video series, Z-Man launched Project Z in 2014 to provide anglers with a glimpse inside the minds of the company’s world class pro staff as they respond and adjust to changing fishing conditions using Z-Man’s tournament proven ElaZtech® soft plastics and ChatterBait® bladed jigs.

In the inaugural season of Project Z, Z-Man Pros Luke Clausen, David Walker and Stephen Browning competed against each other on Lake Guntersville, the site of the 2014 Bassmaster Classic, just months before that event.

In Project Z Season Two: The Battles at Bienville, Team Z-Man headed to Florida’s famed big bass factory Bienville Plantation, where they faced off against one another to complete a series of challenges, all with no pre-fishing opportunities and limited tackle.

The newly launched third season of the series – Project Z: Breaking Down the Bite – takes the concept of delving into the angler’s thought process a step further and focuses on the many elements and technical details that are part of an individual fish catch.

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