Sunline to sponsor Major League Fishing

Category: press release

 Apr 30th, 2014 by OutdoorsFIRST 

Modified Apr 30th, 2014 at 12:00 AM

Sunline, one of the world’s top fishing line companies, has become a Jack Link’s Major League Fishing sponsor, the league announced today.

Sunline, a Japanese-based manufacturer, produces fishing line with a variety of materials, including nylon, fluorocarbon, polyethylene, polyester and metal.

“We are pleased to welcome Sunline as a Major League Fishing sponsor. Sunline is a tremendous company, with market share in more than 40 countries. Sunline will be an outstanding partner with Major League Fishing,” said Major League Fishing General Manager Jim Wilburn.

Sunline already has an established presence among Major League Fishing competitors. League anglers sponsored by Sunline include Tommy Biffle, Jason Christie, Brent Ehrler, Todd Faircloth, Tim Horton, Aaron Martens, Mike McClelland, Takahiro Omori, Dean Rojas, Morizo Shimizu and Gerald Swindle.

“Major League Fishing is extremely popular, and Sunline and its anglers already play a significant role in every Major League Fishing event,” said Nobuyoki Kajio, president of Sunline America. “We are extremely pleased to become an official Major League Fishing sponsor.”

Major League Fishing is a partnership between Outdoor Channel and 48 of the world’s best anglers. The league, which is now televising its fifth competition, features made-for-television bass fishing events that utilize a format that allows anglers to weigh all the “scorable bass” that they catch. The bass are immediately weighed after they are caught, and then they are released back into the water. Anglers know where they rank in the standings at all times via real-time leader boards. The competitors are not allowed to practice before events.

Major League Fishing’s Shell Rotella Challenge Cup, from Denton, Texas, is now being aired six times a week on Outdoor Channel, America’s Leader In Outdoor TV. Additionally, the Championship Round of the Challenge Cup will be broadcast on Sunday, May 11, at 3 p.m. (EST), on CBS Sports. The Championship Round of the General Tire Summit Cup will air on CBS on Saturday, August 9, at 1 p.m. (EST).

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