Incite Surface Chaos

Category: new products

 Jul 10th, 2026 by sworrall 

Modified Jul 10th, 2026 at 3:31 PM

NEW PRODUCT

Incite Surface Chaos

New MR. FORTUNE wakebait by DAIWA and Nishine Lure Works combines novel blade acoustics and relentless hunting action

FOOTHILL RANCH, CA (July 10, 2026) – Wakebaiting is pure visual aggression. Unlike subsurface lures that a bass might track and reject, a high-riding wakebait forces a binary choice — look up, get hangry, and eat. It tracks entirely in the ceiling of the water column, creating a proportional, displacing V-wake and a stark silhouette that commands attention.

Elevating this specialty category to new heights, DAIWA has collaborated with iconic bait designer Hiroshi Nishine of Nishine Lure Works to introduce MR. FORTUNE. This compact, high-amperage wakebait blends custom Japanese engineering with a rugged build, offering bass anglers a highly disruptive new tool.

IMPACT TIGER

Built for the Battlefield

The effectiveness is unmatched because the bait never leaves the battlefield. MR. FORTUNE crawls, bulges, and wakes right over the top of the thickest brush and greenery, staying in a bass’ line of sight longer than almost any other hardbait.

While standard topwater baits rely on active angler manipulation — walking, popping, or ripping them across the surface — a wakebait offers a completely different tactical advantage. Pure topwaters depend on momentum and pauses, often creating a localized splash that can vanish from a bass’ radar once it stops moving.

A wakebait, however, relies on constant, mechanical water displacement. On a slow, steady retrieve, MR. FORTUNE creates an uninterrupted, swelling surface trail that allows bass to track its exact path continuously. Likewise, the average topwater is easily fouled or stopped dead by shallow wood and emergent vegetation. DAIWA’s MR. FORTUNE, conversely, relies on its specialized lip to physically deflect off hard cover, swimming through dense ambush alleys where a treble-hooked popper or walking bait would instantly snag.

And while it thrives in the shallows, MR. FORTUNE’s drawing power isn’t limited to skinny water. The intense surface disturbance, heavy displacement, and low-frequency resonance are potent enough to pull suspended bass out of deep timber, vertical bluff walls, and offshore structures. Even over deep water, the stark silhouette against the sky presents a high-visibility target that coaxes fish to ascend the water column and strike.

Master Craftsmanship Meets Engineering Precision

Rooted in the pinnacle of Japanese bait design, Nishine Lure Works is the brainchild of legendary master lure maker Hiroshi Nishine. Renowned globally for an uncompromising obsession with detail, balance, and hand-carved perfection, Nishine translates elite craftsmanship into premium, high-performance production baits — a pedigree seamlessly woven into the DNA of MR. FORTUNE. Every curve, lip angle, and internal weighting system of this collaborative wakebait is meticulously engineered to achieve flawless hydrodynamics, resulting in a specialized fish-catching tool that delivers custom-built action and an undeniable edge on the water.

CONFIDENCE TADPOLE

HABANERO

JALAPENO

SKELETON GOLD FISH

Acoustic Dominance and Focused Hunting Action

MR. FORTUNE is sculpted with a bream-shaped body that perfectly mimics a favorite forage base. On a slow, steady retrieve, the bait maintains a rock-solid, predictable track, but drives forward with a heavy, focused hunting action, its head driving from side to side like a hound locked onto a blood trail.

That visual aggression is backed up by a blueprint of custom hardware built purely to make a scene:

The Acoustic Belly Blade: Suspended from a premium ball-bearing swivel on the front belly, a custom-shaped blade spins freely to flash while intentionally beating against the bait’s durable ABS plastic hull. The result is a heavy, repetitive acoustic thump and a distinct, knocking sound.

The Triangular Deflection Lip: Purpose-built to work in tandem with the belly acoustics, this exclusive lip maximizes surface water displacement while acting as a physical shield that deflects off shallow wood, docks, and rocks.

Compact Casting Power: Despite its massive displacement and high-riding presence, the bait is a stocky powerhouse, measuring just 2.09 inches but weighing a hefty 5/8-ounces to punch long-distance casts directly into stiff headwinds.

“The magic of the MR. FORTUNE isn’t in any single feature — it is in its collective performance and how it rescripts the wakebait category,” said Chris Martin, DAIWA Field Marketing Manager. “MR. FORTUNE represents a highly calculated, mechanical system of visual and acoustic triggers born from fusing Nishine’s clever hydrodynamics with DAIWA’s rugged and precision engineering.”

WHITE BONE PEARL

BASS

CONFIDENCE FROG

CONFIDENCE CHARTREUSE

MR. FORTUNE TECHNICAL SPECIFICATIONS:

  • LENGTH: 2.09-inches / 53mm
  • WEIGHT: 5/8-ounce / 18.5g
  • BODY MATERIAL: Robust ABS Plastic
  • HARDWARE: Premium #4 Treble Hooks
  • COLORS: White Bone Pearl, Bass, Jalapeno, Nishine Confidence Tadpole, Gill/Bone, Nishine Confidence Chart, Nishine Impact Tiger, Habanero, Nishine Confidence Frog, and Skeleton Goldfish

MSRP $15.99

For DAIWA’s latest color catalog and/or information on DAIWA dealers in your area, call DAIWA’s Customer Service Department at 562-375-6800 or e-mail inquiries to: [email protected]. The URL for DAIWA’s web site is daiwa.us

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