DAIWA: Keeping Your Cool

Category: article

 Nov 30th, 2021 by Keith Worrall 

Modified Nov 30th, 2021 at 12:08 PM

Keeping Your Cool

Daiwa’s upgraded Soft-Sided Cooler is a big hit with boaters and anglers

Cypress, CA (November 18, 2021) – All memorable fishing trips start with cold beverages and end with fresh fish fillets. The good news is Daiwa offers a single solution to get the drinks onboard and dinner back to the bank. Say hello to Daiwa’s premium Soft-Sided Coolers, further improved for 2021-22.

The original has been a bigtime seller. In fact, there have been zero returns, ever, on Daiwa’s Soft-Sided Cooler. Doubt if any other brand can make that claim…

The updated Soft-Sided Cooler is now available in an XL size, too, measuring a generous 25” L X 12” H X 12” W. That’s a whole lotta cooler. The Medium measures 14” L X 12” H X 7” W, while the Large spans 17” L X 14” H X 9” W.

Features on Daiwa’s Soft-Sided Cooler abound, too. From the inside out, each contains a no-seam liner buffered by soft insulation between it and the outer material. Seamlessness promotes durability and eliminates cracking. On the outside, the Soft-Sided Cooler is protected with a long-lasting marine vinyl, which is easily washed clean. The zippered top opens wide for easy access and folds down and snaps into place for transport.

All three sizes feature handles with a wide Velcro closure to fasten the handles together for carrying. Moreover, when the cooler is loaded, you’ll appreciate the padded shoulder sling. New for 2021-22, all models sport a zippered pouch on the front for your keys, smartphone, wallet and other necessities. Although sturdy in stature, Daiwa’s Soft-Sided Cooler easily collapses for storage.

We think you’ll like the new marine blue color with Daiwa D-TEC logo, too.

About Daiwa Corporation
Daiwa’s first spinning reel rolled off the assembly line in 1955. Since then, the company has grown into one of the largest and most influential tackle companies in the world today. To handle sales and distribution in the United States, Daiwa Corporation first opened its doors on September 26, 1966, operating from a small facility in Culver City, California. Today, based in Cypress, California, Daiwa Corporation sells tackle throughout the United States, Canada, Central and South America. From the very beginning, Daiwa’s emphasis has been upon innovation and quality. The result is a long list of product features, design and materials that have become standards for the fishing tackle industry. Daiwa’s long-standing record of innovation has left a visible mark on the majority of tackle manufactured today and continues to advance the sport of fishing. Learn more at daiwa.com/us.

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